Marketing Food Brands: Private Label versus Manufacturer Brands in the Consumer Goods Industry

Marketing

von Ranga Chimhundu

Gebunden

ISBN-13: 978-3-319-75831-2

ISBN-10: 3-319-75831-4

Palgrave Macmillan · 2018
Siehe auch:
2019TaschenbuchMarketing Food Brands: Private Label Versus Manufacturer Brands in the Consumer Goods Industry