Business-to-Business Marketing Communications: Value and Efficiency Considerations in Recessionary Times

Considerations

von: Ioannis Rizomyliotis · Kleopatra Konstantoulaki · Ioannis Kostopoulos

Gebunden

ISBN-13: 978-3-319-58782-0

ISBN-10: 3-319-58782-X

Palgrave Macmillan · 2017